Bridging
Innovation
& Execution

Advisory and consulting services for business and product growth.

No Straight Lines

At Lydia & Co., we know the path from start-up to scale-up to a global enterprise is not always a straight line. We are seasoned enterprise SaaS, fintech, and consumer tech operators who understand what it takes to build and scale successful products and businesses. As a result, we offer professional services tailored to accelerate our clients’ needs.

Interim/Fractional CPO

Hands-on operational product and team leadership in delivering innovative products with predictable, repeatable, and measurable business outcomes.

Monetization Strategy

Create product-led growth (PLG) strategies, willingness-to-pay studies, and SaaS pricing plans to maximize ARR and increased profitability.

Advisory Services

Deliver unparalleled expertise in aligning stakeholders, crafting winning strategic plans, and scaling up businesses.

In Good Company

Lydia & Co. adopts a personalized approach, working closely with founders, CEOs, and other C-Suite executives to develop tailored plans that align with our clients' specific needs and objectives.

We are dedicated to providing the highest level of service and leveraging our extensive network to foster connections and opportunities that support our clients' success. We are deeply committed to our clients' progress and aim to be reliable partners throughout their growth journey. 

ALBERTSONS
National Grocery




Payment Fraud Prevention and Risk Management

FOUNTAIN
HR Tech Platform





Interim CPO

SEWER AI
Infrastructure AI Platform



Advisor, Pricing Study and Strategy

ADOBE
Enterprise SaaS


Zero-to-One product development and GTM Strategy

CHIPPER CASH
Cross-Boarder Payments



Interim CPO

WILLFUL
Consumer Tech




Pricing Study and Pricing Strategy

DRIFT
Enterprise SaaS



Pricing Study and Enterprise Pricing Strategy

ONE DROP
Consumer Health Tech
 




Executive Coaching

UNIPHORE
Enterprise SaaS




Zero-to-One product development

Committed to our client’s success and delivering accelerated growth.



“We worked on our pricing and packaging strategy at Drift. Lydia was excellent. Sharp, thoughtful, well-prepared, and flexible throughout the entire process. She also knows how to separate product, strategy, GTM, and pricing problems. I would absolutely work with her again .”

Will Collins,
SVP Operations

“Lydia is an incredibly valuable advisor. Whenever we meet with her we come away charged and headed in the right direction.”

Matthew Rosenthal,
CEO and Co-Founder


“Lydia brings a wealth of experience from her prior roles and, through working with her on the tough problems I was facing, I gained so much confidence in my instincts and the value of my experience to date.”

Rachel Sánchez-Madhur,
EVP Product & Marketing

“We are all very impressed with Lydia’s knowledge and her ability to facilitate our first strategic planning offsite. This was one the most impactful two-days in Chipper history.”

Marc Gottschalk,
Chief Legal Officer

Product Elevated

CPO Series:
Strategies for Accelerated Growth
Watch

CPO Series: Aligning Around the Right Success Metrics
Watch

Compliance Challenges to Protect Product Innovation
Speaker

Forbes: How to be an Ally for
Women in Tech

Read

Apple News: Quora Ask-Me-Anything Session
Read

CIA Langley, VA:
The Identity of Things
Speaker

About Lydia

Lydia Varmazis is known for her expertise in accelerating private and public companies in the financial services, enterprise SaaS, and consumer technology sectors. As the founder of Lydia & Co., she serves as an advisor or interim/ fractional Chief Product Officer (CPO).

With over 20 years in product leadership, Lydia brings a unique perspective to her clients, successfully combining her hands-on operational experience with her extensive understanding of the strategic factors impacting businesses. As a result, she creates highly innovative, customer-centric products by balancing design, development, and business acumen.

With extensive knowledge and experience in Product, Engineering, and Design (PED), Lydia has held executive leadership positions at Checkr, PayPal, and Adobe, managing product portfolios with revenues from $240M — $2.4B in annual recurring revenue (ARR).

Lydia holds a BS from Ryerson University, an MBA from Pepperdine University, and is certified in Corporate Governance from Wharton School, University of Pennsylvania.

Let’s Connect

interim, fractional,  Chief Product Officer, CPO